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The emerging digital economy and the advent of a new digital consumer is expected to disrupt the business models of players in both life and general insurance. The impact is already being felt across the value chain right from product development to sales & marketing, customer service and claims processing. Increasingly, insurance companies are using mobile technology to acquire new customers using rich media collaterals , policy-price comparisons, rating policies and field agents/advisors . Effective cross selling campaigns are also being deployed with the field advisor armed with information on customer profile on his mobile device. In addition, tangible reduction in fraud losses and administrative costs such as those associated with processing of claims and other benefits are being felt too.

Adopting Mobileforce‘ mInsure mobile automation tool helps your organisation enhance sales team productivity, shorten time taken to acquire a new customer, help customer buy the right policy at the best price , reduce fraud losses and increasecustomer retention and profitability. Features like anytime accessible product collaterals, personalized quotes, e-applications, policy processing, verifications and claims management can be readily integrated with your existing systems trimming down your service time and operational costs considerably.

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